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SKU Naming Convention

Format

All SKUs follow this pattern:

[CATEGORY]-[BRAND]-[PRODUCT]-[VARIANT]-[SIZE]

Components

Category (3 letters)

  • TOY - Toys
  • GAM - Games
  • COL - Collectibles
  • ACC - Accessories

Brand (3-4 letters)

  • Abbreviated brand name
  • Examples: HAZ (Hasbro), MAT (Mattel), WOT (Wizards of the Coast)

Product (alphanumeric)

  • Shortened product name
  • Max 10 characters
  • No spaces, use hyphens

Variant (optional)

  • Color, edition, or version
  • Examples: BLU, RED, 1ED, LTD

Size (optional)

  • Size designation when applicable
  • Examples: SM, MD, LG, XL

Examples

  • TOY-HAZ-OPTIMUS-RED-LG - Large Red Optimus Prime toy by Hasbro
  • GAM-WOT-MTG-1ED - Magic: The Gathering first edition game
  • COL-FUN-BATMAN-BLU - Blue Batman collectible by Funko

Rules

  1. Always use uppercase
  2. Use hyphens to separate components
  3. No spaces in SKU
  4. Keep it concise but descriptive
  5. Components required: Category, Brand, Product
  6. Components optional: Variant, Size

Validation

SKUs must: - Be unique in the system - Follow the format above - Be between 10-30 characters - Use only alphanumeric characters and hyphens